Honda Begins Production of All-New 2013 Acura ILX at Indiana Plant

Honda Manufacturing of Indiana, LLC (HMIN), celebrated the start of mass production of the all-new 2013 Acura ILX today. The first ILX, built exclusively in Indiana, rolled off the assembly line at 10:30 a.m. ET and was greeted by Honda associates, community partners and elected officials, who gathered to mark its launch.

"Acura has a sparkling reputation and we are thrilled to build the gateway vehicle to this brand at our Greensburg facility," said Jun Nishimoto, president of Honda Manufacturing of Indiana. "As the exclusive builder of the ILX, HMIN has a big responsibility. Our associates meet this challenge by working together as one team and today we are ready for our customers to share our pride in this beautiful new product."

The new Acura ILX sedan symbolizes the gateway to the Acura lineup and comes with both gasoline and gas-electric hybrid powertrain options. HMIN produces three versions of the Acura ILX - a 150-horsepower, 4-cylinder 2.0-liter model, a 201-horsepower 2.4-liter model with 6-speed manual transmission, and the ILX Hybrid, with a 1.5-liter 4-cylinder engine. The gasoline engines for the 2.0- and 2.4-liter versions of Acura ILX come from the Anna, Ohio, engine plant of Honda of America Mfg., Inc.

The Acura ILX hybrid version is Acura's first-ever hybrid model, the first hybrid vehicle to be made in America at a Honda plant, and the first Acura model to be produced in Indiana. The Acura ILX joins the TL sedan, ZDX crossover vehicle, and the MDX and RDX sport-utility vehicles as the fifth Acura model produced exclusively in North America. Acura finished second among all luxury brands in the J.D. Power and Associates' 2011 Initial Quality Study.

"This all-new Acura luxury sedan is closely linked to the future of Acura," said Jeff Conrad, vice president and general manager of Acura for American Honda. "Just as the Acura ILX is the gateway to the Acura brand, Honda Manufacturing of Indiana is a gateway to Acura customers."

About HMIN

Honda Manufacturing of Indiana, LLC (HMIN) in Greensburg, Ind., earned the platinum award in the J.D. Power and Associates 2011 Initial Quality Study. HMIN began operations with production of Civic Sedans in October 2008. HMIN added production of Honda's natural gas-powered Civic Sedan in May 2009, and began producing Civic for export to markets outside North America in September 2009. It began producing the all-new Acura ILX in April 2012. With employment of approximately 2,000 associates and capital investment exceeding $550 million, HMIN started operations as a zero-waste-to-landfill factory, meaning no waste is sent to landfills, and maintains one of the lowest environmental footprints of any automobile plant in Honda's global production network.

About Acura

Acura offers a full line of technologically advanced performance luxury vehicles through a network of 272 dealers within the United States. The 2012 Acura lineup features six distinctive models including the RL luxury performance sedan, the TL performance luxury sedan, the TSX sports sedan and Sport Wagon, the turbocharged RDX crossover SUV, the MDX luxury SUV and the ZDX four-door sports coupe.

About Honda in America

This year, Honda will celebrate 30 years of producing automobiles in America. Based on Honda's longstanding commitment to build products close to the customer, Honda currently operates 14 manufacturing facilities in North America, producing a wide range of Honda and Acura automobiles, automobile engines and automatic transmissions, Honda all-terrain vehicles, and Honda power equipment products, such as lawn mowers, mini-tillers and general purpose engines. Honda products are made in North America using domestic and globally sourced parts.

Today, the company has four auto plants in the U.S. and seven in North America with a new auto plant under construction in Celaya, Mexico, which will begin producing subcompact cars in 2014. Honda's total automobile production capacity in the region, currently at 1.63 million vehicles per year, will grow to more than 1.87 million vehicles annually in 2014. In 2010, more than 87 percent of the Honda and Acura products sold in the U.S. were built in North America, using domestic and globally sourced parts.

Courtesy of TheWallStreetJournal

Acura Announces the Starting Prices for the 2013 ILX. This affordable Acura will be sure to wow you!

The all-new 2013 Acura ILX will go on sale at Acura dealerships May 22, 2012, with a manufacturer’s suggested retail price (MSRP*) starting at $25,900 Acura announced today. The ILX offers remarkable value for the money with robust feature content and premium appeal.

“The 2013 Acura ILX will serve as the gateway to the Acura brand,” said Jeff Conrad, vice president of Acura sales. “At the leading edge of a new, sporty compact segment, the ILX delivers style, value, performance and connectivity to younger buyers looking to move into the luxury market.

“The all-new Acura ILX features a windswept exterior design with 5-passenger cabin, a choice of three powertrain options, including Acura’s first-ever gasoline-electric hybrid, and a well appointed interior that is smart, spacious and sporty. It will offer a number of new, premium features including a standard Keyless Access System with smart entry and pushbutton start, along with Pandora internet radio interface and SMS text message function for smart connectivity with the world. Like all Acura models, the ILX is equipped with a rich list of standard features including a power moonroof, aluminium wheels and Bluetooth HandsFreeLink.

The entry-level ILX (starting at $25,900) is powered by a 2.0-liter inline 4-cylinder engine producing 150 horsepower paired with a Sequential SportShift 5-speed automatic transmission. For those seeking a more dynamic driving experience, the ILX can be equipped with a 2.4-liter engine ($29,200, includes the Premium Package) with an output of 201 horsepower featuring a close-ratio, six-speed manual transmission. The ILX Hybrid (starting at $28,900) makes use of a 1.5-liter inline engine and an Integrated Motor Assist electric motor. Paired with a Continuously Variable Transmission (CVT), the ILX 1.5L Hybrid has an EPA estimated** city/highway/combined fuel economy rating of 39/38/38 mpg.

As with all Acura models, the ILX will have a long list of standard features, multiple trim levels (a Premium Package and Technology Package), and excellent standard safety features— including Acura’s acclaimed Advanced Compatibility Engineering (ACE) body structure, front, side and side-curtain airbags, 4-channel anti-lock brakes and Vehicle Stability Assist (VSA). Although yet to be tested, Acura anticipates that the ILX will achieve top crash safety ratings from both NHTSA and the IIHS.

The Premium Package (available as a $3,300 option; not available on the ILX Hybrid model) features leather seating surfaces, heated front seats, a power driver’s seat, an upgraded 360 watt stereo system with XM radio, HID headlights, foglights, 17-inch aluminium wheels, a multi-view rearview camera and an Active Sound Cancellation system to make for a quieter cabin.

Building on the Premium Package, the Technology Package (available on the ILX with 2.0-liter engine for $2,200) adds Acura’s award winning ELS Surround audio system and a full complement of relevant technologies, including AcuraLink Satellite Communication System, Acura Navigation System with Voice Recognitio, AcuraLink Real-Time Traffic with Traffic Reroutin, AcuraLink Real-Time Weather™ with radar image maps and HomeLink. The navigation system makes use of a hard disk drive (HDD) with 60 gigabytes of storage capacity— including 15 gigabytes that can be specifically allocated for music storage. The Technology package is also available on the ILX Hybrid for $5,500 and includes all Premium Package features except 17-inch aluminium wheels.

The Acura ILX will be manufactured (using U.S. and globally sourced parts), exclusively at the company’s state-of-the-art Greensburg, Indiana plant, one of only three plants worldwide to receive J.D. Power and Associates’ 2011 Platinum Award for outstanding product quality, and the top award for any factory in North America.

Courtesy of AcuraConnected

Honda and Acura Take Top Prizes in Edmunds.com's Best Retained Value Awards

Honda and Acura took home the top prizes in Edmunds.com's second annual Best Retained Value Awards, which recognize the brands and new car models that have the highest projected residual value after five years, expressed as a percentage of their True Market Value when sold new.

Honda won the 2012 brand award for non-luxury makes for the second consecutive year, while Acura took home the luxury brand award for the first time. Edmunds.com found that Honda's average projected retained value after five years is 47.9%, while Acura's average projected retained value is 44.6%. In each case, the percentage is based on the average five-year retained value of the carmaker's 2012 models that launched prior to the end of 2011.

"Honda has long had a reputation for dependable used vehicles, and that is reflected in today's booming used car market," said Joe Spina, Director of Remarketing at Edmunds.com. "And with Acura beating out all other luxury brands, Honda's family of vehicles continues to expand the company's status as one of the best values available to car buyers today."

Edmunds.com named a total of 23 winners in its model-level categories, ranging from "Sedans Under $20,000" to "Large Heavy Duty Trucks." Ford led all carmakers with five model-level awards, followed by Honda with four. (A full list of the model-level winners can be found in Appendix I at the end of this release).

All model year 2012 vehicles that were launched by the end of 2011 and that had unit sales in February 2012 that were at least 20 percent of the average unit sales for the models in its segment were eligible for this year's model-level Best Retained Value Awards. Edmunds determined each model's competitive segment based on its body type and the sales-weighted average MSRP of all available styles (excluding destination charges) of that model's body type. All makes that had over 100,000 unit sales in 2011 were eligible for this year's brand-level Best Retained Value Awards.

The Best Retained Value Awards are given annually. They join Edmunds.com's other prestigious awards, including the annual True Cost to Own Awards and the Technology Breakthrough Award.

Courtesy of TheWallStreetJournal

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Acura Teamed With Marvel’s The Avengers as Official Sponsor of Red Carpet World Premiere

Thousands watched with amazement as actor Robert Downey Jr. (“Tony Stark”) drove onto the red carpet in a custom Acura-created sports car at the Marvel’s The Avengers Hollywood premiere on Wednesday, April 11, at the El Capitan Theater. The premiere, co-sponsored by Acura, featured militarized S.H.I.E.L.D.-Edition Acura MDX and TL models that were used in the film to escort the actors on Hollywood Blvd.

In addition to Downey’s impressive arrival, Marvel’s The Avengers stars Chris Evans (Captain America), Mark Ruffalo (The Hulk), Chris Hemsworth (Thor) and Jeremy Renner (Hawkeye) also arrived in a fleet of Acura vehicles.

“Acura is excited to continue our presence as the official vehicle of S.H.I.E.L.D. in Marvel films (Captain America: The First Avenger, THOR, and The Avengers),” said Mike Accavitti, Vice President of National Marketing Operations. S.H.I.E.L.D. agents and Marvel’s The Avengers’ characters including Hawkeye and Black Widow can be seen driving militarized Acura vehicles throughout the highly anticipated film, including the MDX, ZDX and TL models, along with a cameo from the entirely new 2013 RDX.

Fans can further immerse themselves in the world of S.H.I.E.L.D. and Marvel’s The Avengers by visiting http://www.SHIELDops.com and testing Avengers-inspired technology mounted to S.H.I.E.L.D.-Edition Acura vehicles. Fans can earn the chance to win movie passes and S.H.I.E.L.D. gear. The grand prize is an all-expense-paid Tony Stark-inspired trip to New York City.

 

Courtesy of AcuraConnected