Wednesday, February 22, 2012
Tuesday, February 21, 2012
Acura ILX Coupe Rendered into Reality
To illustrate just how the ILX Coupe could look, we’ve employed the rendering expertise of Jon Sibal, who has had remarkable success in the past with cars like the Camaro ZL1. Along with the conversion to a coupe, this “concept car ” showcases a new side skirt design, a sloping rear roofline, new wheels and a modified headlight design.
Available powertrains include the same 2.0-liter 4-cylinder base engine, a larger performance-oriented 2.4-liter and a hybrid 1.5-liter. Of note, however, by the time the Coupe does arrive Acura’s Earth Dreams Technology line of new engine technologies will be in full swing, meaning that we should expect the addition of direct-injection to each engine, as well as CVTs, with improved performance and fuel economy.
The new technology could make for a 160 hp 2.0-liter with fuel economy above 40 mpg on the highway, while the 2.4-liter should produce as much as 220 hp.
Courtesy of AutoGuide
Thursday, February 16, 2012
Acura’s Super Bowl “Transaction” ad did its job, says Honda’s chief marketing officer.
[[posterous-content:pid___0]]The Super Bowl ad that featured Jerry Seinfeld and Jay Leno competing with each other to get the upcoming Acura NSX sports car was so effective that its Web site crashed just moments after the Super Bowl ended.
Its traffic increased by 3,000%. According to Mike Accavitti, American Honda's chief marketing officer, the Web site was down for around 10 minutes. The ad was posted Jan. 30 on its Web site. Since that day until Feb. 6, it had received 16 million views. Accavitti was interviewed last Tuesday at an Acura press event before the Chicago Auto Show opened.
In this ad, Seinfeld and Leno attempt to bribe the man who possesses the rights to the first 2015 NSX supercar. The NSX concept made its debut at the Detroit auto show last month. It will go on sale in around three years. Accavitti pointed out that this direction that Acura has taken “isn't by accident.” He said this “well thought-out, laser-focused plan” will get Acura on people's shopping lists since it has these new products to be revealed soon.
Courtesy of AutoSpies
Wednesday, February 15, 2012
A tribute to the Acura NSX: Video
Though made and released prior to the second-generation NSX concept reveal, the poem in the film, by poet and musician Alisa Apps, is an appropriate prelude for the next NSX.
Audio dialogue incorporates interviews with Formula One champion Ayrton Senna, who helped develop the original NSX.
Follow this Honda NSX as it journeys from Frankfurt, Germany, east to the Nürburgring nearly 200 kilometers away, an appropriate home-away-from-home for a car that was “designed for the pure enjoyment of driving.”
Will the second-generation NSX stir your soul like the first one?
<p>HONDA NSX (EXTENDED VERSION) BY FORMAT67.NET from FORMAT67.NET on Vimeo.</p>
Courtesy of AutoWeek
Tuesday, February 14, 2012
Styling Size-Up: 2013 Acura ILX
From the front, the 2013 Acura ILX is instantly identifiable as an Acura thanks to the power plenum badge. Unlike the 2012 Acura TSX sedan, though, the 2013 ILX features a carefully sculpted hood that draws more attention to the grille. The ILX’s lower front fascia is more subtle than the TSX’s layout, and that theme continues to the wheel well flares.
From the side, the 2013 Acura ILX ditches the 2012 Honda Civic’s black plastic panel forward of the door-mounted sideview mirrors. Like the TSX, the ILX has sideview mirrors mounted at the corner of the greenhouse, which is trimmed in chrome on both cars. The upward kink in the ILX’s rear side window more closely resembles the Civic than the TSX, but neither car has the swoopy character line that would look at home on a Buick.
Move to the rear and it’s evident the 2013 Acura ILX features a more flowing design than the crisper 2012 Acura TSX. The taillight shape recalls other Acuras like the ZDX but the smallest Acura lacks the chrome trim strip that connects the taillights on the TSX. On the ILX, you also won’t find the TSX’s prominently displayed dual exhaust setup.
Inside, the 2013 Acura ILX is nothing like the interior design in the Civic that seemed radical in 2006 compared to the rest of the compact segment. The ILX’s center stack appears to have lost the driver-focused orientation on the 2012 Honda Civic but does gain a more optimally placed navigation screen at the top of the dash, like the TSX. There’s plenty of silver trim in the ILX to match the TSX, and, as you’d expect, both Acuras have leather seats that look richer than those in the Honda Civic.
Read more on Motor Trend
Monday, February 13, 2012
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Friday, February 10, 2012
Home > ILX, Videos > Drive to Five’s Tyson Hugie Discusses the ILX Drive to Five’s Tyson Hugie Discusses the ILX
Back in January, Acura launched a full-on assault with the unveiling of three new concepts at the North American International Auto Show. Among the invited media in Detroit was the “Legendary” Tyson Hugie of Drive to Five, seen scoping out the hot new ILX Concept fresh out of its box. Hear some of Tyson’s first impressions of the ILX as he chats with Acura’s John Watts, John Ikeda and Jeff Conrad in the series of clips below.
Courtesy of AcuraConnected